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3 Mistakes Association Event Organizers Make and How to Fix Them

Too many associations fall victim to the same three mistakes with their event planning process, resulting in lost time, money, and wasted growth opportunities.

Learn how to identify and correct these three common mistakes so your organization’s next event can be stronger and more profitable.

Targeted Digital Advertising: The New Frontier for Association Event Sales

Odds are you’re probably already using some form of targeted digital advertising to promote your association. You may have even spent some money on Facebook or Google to drive up registration sales for a past event or two.

But have you ever tried to use digital advertising to find new sponsors and exhibitors for conferences – both in-person and virtual? It’s a lot more effective than you think!

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